It’s been a couple of years since we launched our website, and in that time, Gigi Gadgets has quietly grown, more musicians using NRG Power supplies, more feedback coming in, more understanding of what actually matters to the people using our gear night after night. But if we’re honest, our branding hadn’t really kept pace with any of that. It still looked like a small project, even though what we were building had become something more serious.
So this year, we’ve given Gigi Gadgets a proper refresh a new logo, a cleaner and more considered website and an About Us page that finally does justice to how this all started, a handful of us talking to local guitarists in 2013, with no real plan beyond curiosity and a genuine desire to build something musicians could actually rely on.
None of this changes the product. The NRG series is still built the same way, with the same care, this is simply about making sure the way we present ourselves online reflects the seriousness we’ve always brought to the workshop.
We’re grateful to everyone who’s stuck with us through the early, rougher-around-the-edges version of this brand. Here’s to the next chapter looking a little more like the company we’ve actually become.
